Marketing Specialist - Lifestyle - Mid Level
Gensler’s North Central Region is seeking a creative, organized, motivated, and highly collaborative individual to join our team as a Marketing Specialist for our Lifestyle Sector. This role is a key producer of materials that support Gensler’s business development efforts. Specialists work under the direction of office leadership, senior design and business leadership, and marketing leadership to plan, coordinate, write, design, and deliver proposals, presentations, and other collateral / thought leadership used to help the firm win work. Marketers also support the general activities of the office/regional marketing studio, including activities related to win strategy, market positioning, storytelling, graphic design, and knowledge management.
We are looking for an assertive, tenacious, and strategic marketer with a strong background in guiding teams through complicated pursuit processes. An equally important trait is bringing a curious and innovative approach to storytelling and graphic design. Successful candidates will join a team of other skilled marketers including other specialists across our other sectors of work (Work, Cities, and Health).
Our next teammate will be a natural collaborator, a meticulous organizer, an enthusiastic planner, and eager to lend a hand, an idea, or a well-timed meme for morale. Excellent interpersonal communicators, proactive problem solvers, InDesign wizards, and thinkers who can focus on both the micro and the macro will find an environment that supports thoughtful work and a path for professional growth.
A successful candidate for this role will specifically have a passion for the Lifestyle Sector – which in our region includes practice areas of Residential, Retail, Mixed-Use, Hospitality, and Cities & Urban Design—crafting compelling narrative and strategy around the places we live and play. You are intrigued by shifting trends in real estate development, the future of the hospitality and entertainment industries, and the power of design to shape flexible and equitable communities and are excited to manage pursuits that include large consultant teams, as well as critical local and historic context.
What You Will Do
Lead pursuit strategy and planning
Be the go-to for all things Lifestyle marketing in the Chicago office
Work with principals, senior staff, and other marketing team members to plan, coordinate, write, design, and deliver proposals, presentations, and other marketing collateral in alignment with brand standards
Develop new materials as needed to support business development activities, with a critical emphasis on graphic design capabilities
Perform multiple marketing efforts against rapid and frequent deadlines
Learn and understand Gensler’s portfolio of work, practice areas, and capabilities
Maintain marketing collateral, resources, and information systems
Work closely with other marketing team members to complete special projects and elevate the quality of our efforts
5+ years of professional experience in a marketing position with a design or professional services firm, prior experience in the AEC industry is necessary
Bachelor's degree in marketing, Graphic Design, Communications, Architecture, Interior Design, Journalism, or Business
Ability to lead Business Development conversations confidently and strategically, collaborating closely with leadership on win strategy and storytelling
Excellent written and verbal communication skills
Exceptional and flexible interpersonal communication skills, including direct experience “managing up” and working across hierarchy
Creative and impactful graphic design skills, including creating effective presentations and marketing collateral
Strong organizational and time management skills to coordinate and manage multiple projects and deadlines
Ability to work with diverse project teams and in a fast-paced work environment
Mastery of InDesign is a must
Proficiency in Photoshop / Illustrator is desired, knowledge of Miro and Salesforce is a plus
Proficiency in Microsoft Office (Word, Excel, and PowerPoint) is required
Please submit a cover letter, resume, and portfolio. The cover letter should address the key characteristics highlighted in the position description and should communicate the reasons why your skillset and background are ideal for this role.
Life at Gensler
Gensler is committed to Diversity, Equity and Inclusion. Through our Five Strategies to Fight Racism, we continue to create a just and equitable future for our colleagues and our communities with our clients. We are a solid voice for social change as we impact people’s lives and fight racism. At Gensler, we celebrate diversity and are committed to creating an inclusive workplace environment.
As a people-first organization, we are as committed to enjoying life as we are to delivering best-in-class design. From curated art exhibits to internal design competitions to “Well-being Week,” our offices reflect our people’s diverse interests.
We encourage every person at Gensler to lead a healthy and balanced life. Our comprehensive benefits include medical, dental, vision, disability, wellness programs, flex spending, paid holidays, and paid time off. We also offer a 401k, profit sharing, employee stock ownership, and twice annual bonus opportunities. Our annual base salary range has been established based on local markets.
As part of the firm’s commitment to licensure and professional development, Gensler offers reimbursement for certain professional licenses and associated renewals and exam fees. In addition, we reimburse tuition for certain eligible programs or classes. We view our professional development programs as strategic investments in our future.